ABSTRACT
In the context of the accentuation of the urbanization process, the towns become the main source of territorial development. At the same time, however, they face major challenges regarding sustainability, climate change, social cohesion, environment or mobility. In the perspective of 2030, Calarasi municipality will be the economic center of interest of South-Muntenia region, through the superior capitalization of the existing resources: the geo-strategic positioning, the natural and anthropic patrimony and the human resource. Based on these considerations, we set out to highlight the tourist potential of Calarasi municipality in order to identify the types of tourism that can be practiced in the town and its surroundings. The indicators of the tourist infrastructure, respectively, tourist accommodation units, accommodation capacity, analysis of the main tourist traffic - arrivals, overnight stays, average length of stay were structurally determined and analyzed for 2007-2019, after Romania accession to the European Union and before the health crisis Covid-19. The favourable geographical location of the municipality gives it various advantages as regards economy, tourism, and landscape. The proximity to the Danube River, which is a real development potential for leisure, fishing, business or scientific tourism, to which is added the cultural, ecumenical and hunting tourism. The attractiveness of this Danube town can be increased by better capitalizing on the elements of built and natural heritage that complement the urban landscape and neighbourhoods and which can lead to increase the stay of tourists, with economic and social implications.